At a Houston based home furnishings store, for High Fashion Home, a furniture typeface was created using pieces from High Fashion Home, used to illustrate the possibilities at High Fashion Home.
As advertisers we love to see awesome campaigns. One of my favorite methods is through print. Here are some really creative ads from last year as well as this years winners from the 2009 Clios
What inspired you to pursue an education in Graphic Design?
I discovered, while pursuing my master’s degree, that I had a passion for graphic design. I was working on small design projects at my current job and also taking art classes at MCC for fun. Once I discovered my passion the decision to change paths was pretty simple.
How long have you been a student at ASU? How is the graphic design program at ASU? Why did you choose to go to ASU instead of a design school like the Art Institute of Phoenix?
I’ve been at ASU for two years. The design program is very competitive to earn a spot in the upper division. The program as a whole is routinely placed in the top graphic design programs in the country and I believe this to be true based on the level of expectations. I chose initially to go to ASU because of my employer’s tuition reimbursement program and I’ve been very happy with my decision.
When do you graduate? What do you plan to do when you graduate?
I plan on graduating in 2011 and hopefully will move overseas. I would like to work as an in-house designer for an environmentally based organization or a museum.
Tell me about working for the City of Phoenix, how long have you been working there? What exactly do you do? What advice, inside tips or rules of thumb would you give to a design student wanting to work for the City?
I’ve worked for the City of Phoenix for four years. I started out in the field as a park ranger and transitioned in to more office duties. I gradually moved towards creating more and more design work, and this is primarily what I do now. Designing for the City is almost always a design-by-committee situation. At the same time, there is also great creative freedom, as long as it’s conservative.
Is there any particular artist or designer that you are really inspires you or that you take interest in, right now?
I’ve always been inspired by Milton Glaser, but recently I’ve been going over Ray Gun’s work.
What is the most challenging job, client, or anything design related you have endured or overcome?
Early on I took on the job of designing our program guide. It was personally challenging because it was my first major publication and it was the first time I was working with a large printing company.
If you could be apart of a campaign that would change the world….what would it be?
Ensuring human rights for everyone, especially those living in developing countries.
Any upcoming events or workshops other designers should be aware of?
The local chapter of AIGA is really good about putting on events, and there’s even a student discount.
I have noticed amongst various designers that a few are extremely exceptional. With any discipline, to be truly extraordinary means to be multi-talented. Some of our graphic designers are amazing illustrators and some of our animation students are really good graphic designers. I think that it has a lot to do with character design and a certain creativity that goes with it that allows for this kind of affluence.
So as a Designer I most often catch myself scanning the shelves at my neighborhood store. This time it was at Target they always have cool stuff there and when I go to check out, low and behold, one of my favorite cookie Oreo's got a face lift 
or did they I checked the Nabisco website and nothing there was changed. The packaging is very clean and definitely not as busy as the old one (down below).
They got Ritz too! I don't know about you but I like the new look very clean and sexy! I hope they keep it this way.
Here are a few suggested books that can help your creative mind explore ideas!
You can find all these books and more at the official Barnes and Noble website at www.bn.com
The logo bible, this book provides graphic designers with an indispensable reference source for contemporary logo design. Written by Michael Evamy.
The fourth volume in the best-selling LogoLounge series provides 2,000 totally new logos from designers worldwide. This book, like the previous titles in the series, is compiled in association with LogoLounge.com, a website that was launched by Bill Gardner in 2002. The site is dedicated to logos. Written by Catharine Fishel and Bill Gardner.
Type Idea Index might appear to be a fat little vinyl-bound book, but really, it's a fat little vinyl-bound tool-an idea-generating, horizon-expanding, knowledge-broadening power tool that can be used to boost the creative output of designers, illustrators and anyone else who uses type. Type Idea Index will expand your knowledge of type and help you brainstorm new ideas every time you design with letters and words. The basic principle behind Type Idea Index is simple: ideas breed ideas. Written by Jim Krause.
So i got a strategic link on Facebook seeing as how the cookies they "plant" have everything to do with what's in your profile.
I have been going crazy the last few weeks trying to figure out what to do for my personal business cards. I have to say that Beast Pieces (the letterpress blog for Studio on Fire) is so not helping.
Check out this amazing project. The neon ink is so great.
The other day I also fell in love with this project, where they experimented with flooding ink. Some may prefer a uniform fill, but I think the unique quality of each card is awesome.
There is also a blog called FPO, which is cool because it shows the production costs of all the projects. I'm liking the idea below, which is created with a single color screen print, yet made more interesting with the use of spray paint and nice stock.
It's a challenge to design something special and memorable around a student budget, but quite an accomplishment when achieved.
I love catalogues. Veer, Whole Foods, ASU, architecture companies, Emigre, paper companies, cars, condos, Nordstrom, stock photo, green expo catalogues, faucets (ha, hey, Kohler makes some nice catalogues) - among my collection. As we transition into a fully digital lifestyle, the delight of holding a well-designed and sturdily built catalogue or magazine will never be replaced. My newest discovery: art school catalogues.
You know you're officially cool when you're on one of the most awesome social networking sites out there. The Dealy (known as Dealy Knews on this site only) has its own Facebook. From there we have made many important friends and have spread our message all over the blogosphere.
What do you teach at Ai? How long have you been teaching?
I’ve been at AI for almost two years, mostly teaching Global Business courses. I’ve been a professor in Higher Education for 11 years, teaching myriad business courses at the undergraduate and graduate level.
What do you think about Ai so far? What do think about the programs offered?
AI is different from most other colleges, in both the programs offered and the student body. What I found interesting about AI is that they address students’ needs and develop programs for them the same as any other school. In other words, higher education has done a good job of adapting, and AI is one of those schools.
What is your background? What companies or industries did you work for?
I was a radio announcer, a recording engineer, a call center manager, co-owner of a GIS consulting business, a marketing consultant, and owner of a video production company. I managed to avoid the corporate jungle.
Other than teaching, do you have another job or freelance that you do? If so, what?
I’ve been doing video production, web design, and strategic planning for the last few years, as well as some educational consulting in curriculum design.
Tell me about your past experiences in your field. Funny stories or challenges that you’ve overcome?
I once had to bribe a Ghanaian immigration official $150 to allow me to enter the country. In another country I won’t mention, I was detained for suspicion of espionage for 12 hours because I was taking scenic pictures in the wrong place. I’ve eaten worms, rats, and insects in various countries where I was conducting business - they were local delicacies. Global business is never boring.
What inspires you to do what you do?
I like teaching because every once in a while you’ll run into an old student who mentions something you said or did as a teacher that made a difference. Being a catalyst for positive change in someone’s life is powerfully gratifying.
How do you balance family life and your career?
You don’t. The question should be: “What have you sacrificed in order to have a family and a career?” I passed on opportunities so my wife could accept some, and so I could have more time with our kids.
What advice or rule of thumb that you think every student coming up in the ad & graphic design field should know?
Take chances while you’re young, because in 20 years you’ll be the old person in the room who is past their time and only plays it safe. Or, just use Helvetica and sexual innuendo a lot, and you’ll probably get hired by a big agency.
Is there any upcoming events, workshops or anything students should know about and attend?
Yes, it’s called “What is my f___ing plan?” It is an introspective solo seminar all students need to attend. You can attend the seminar any time you can close the door and look in the mirror. Look, its like this: anyone who is in a position to make a difference in your career has something sitting on their desk that they can’t get to. If you know what you want to do, then find the people who are doing it. Figure out what is on their desk and offer to do it for them for free. Within three months they will offer you a job. I’ve done this more times than I can count. No, I am not talking about getting them a coffee refill. I’m talking about the 50 year-old executive who wants to figure out this “viral marketing thing”, or the company that has seriously lost touch with their youth market, or the company that hasn’t had an innovation in 12 years. You know your generation and market better than anyone, so figure out what you want to do with that knowledge and create a career plan. Make a list of the organizations that are doing what you want to do. Think up a pretext and get your message in front of the highest person you can at these organizations. One of them will have a conversation with you. Be insightful, inquisitive, and confident. Find out what has been sitting on their desk. I have literally asked: “Hey, do you have a pet project that has been kicking around I could work on? I’ve got 10 hours a week I could give you for the next three months to see if I could get it jumpstarted.” Regardless of what they say, say yes and you’re in. “We have a client who makes industrial toilet supplies, and they want to be on Facebook. What do you know about that?” Everything. I know everything. Let me come in to talk about it.
You are basically building your own internship, free of the waste of time that comes with most internships. It works, and after three months they’ll either find a job for you or you’ll get a valuable reference. But, you have to have a plan.
your appreciated,
♥Ez.
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